National Lacrosse League Announces Four Strategic New Hires

Jenni Brozena, Ed Derse, Scott Turken, and Scott Zolotorow
Join the League’s Front Office Team

PHILADELPHIA, July 20, 2023 – The National Lacrosse League (@NLL), the largest and most successful professional lacrosse property in the world, today announced an expansion of its front office staff with the addition of four industry veterans to newly created full time positions.

Jenni Brozena:

Jenni Brozena joins as Director of Business Development, Ed Derse as Senior Vice President, Technology and Broadcast Operations, Scott Turken as Director and Executive Producer, Digital Content, and Scott Zolotorow, as Coordinating Producer, Broadcast Production.

“We welcome Jenni, Ed, Scott Turken, and Scott Zolotorow to the our dynamic front office, whose additions are a reflection of the growth of the NLL business, broadcast, and content divisions under Kurt Hunzeker and Joel Feld, respectively,” said NLL Commissioner Brett Frood. “Having just completed a season of record attendance and engagement in all areas of media, we are now poised to take another large step forward in the business of lacrosse, and we couldn’t have four better professionals to help us get there.”

Jenni Brozena joins the NLL from Sportradar where she served as the Director of Business Development spanning the North American continent and throughout Latin America. Brozena has also advised and mentored startup tech companies, helping lead them to capital investment wins and eventual exit sales to large, multi-national tech giants. The Pennsylvania native has a bachelor’s degree from West Chester University (PA) and a master’s from California University (PA).

Ed Derse:

Ed Derse is the new Senior Vice President, Technology and Broadcast Operations, and will lead efforts to discover and implement new technology platforms that evolve NLL’s product offerings while continuing to manage all broadcast technical operations. Derse has more than 30 years of experience in technology, broadcast production, and operations. He has served as Senior Vice President, Digital Media, and Strategic Partnerships at Universal Sports Network, and Managing Director of the Rugby Channel. For the past seven years, Derse has run his own consulting business and served the NLL as a consultant to the broadcast operations area since November 2020.

Scott Turken:

Scott Turken takes over as Director and Executive Producer, Digital Content, tasked with setting the strategic direction of the NLL’s digital content offerings, and leading a team of content creators and publishers who are responsible for producing all digital assets on the league’s social channels and NLL.com. Turken, a multiple National Sports Emmy Award winner, has spent more than 25 years in sports media, including 22 years at ESPN. Since the 2019-20 season, Turken has served the league directing and managing the game night highlights team as a consultant.

Scott Zolotorow:

Scott Zolotorow is now the Coordinating Producer, Broadcast Production, charged with managing all facets of the NLL’s live game productions in partnership with the league media rights partners, ESPN and TSN. Zolotorow is an accomplished live sports producer, previously covering lacrosse, football, and basketball games for ESPN, CBS Sports Network, and the Big Ten Network. For the past two seasons, Zolotorow has served the league in a part time role.

About the National Lacrosse League

The National Lacrosse League (NLL) is North America’s premier professional lacrosse league. Founded in 1986, the NLL ranks third in average attendance for pro indoor sports worldwide, behind only the NHL and NBA. The League is comprised of 15 franchises across the United States and Canada: Albany FireWolves, Buffalo Bandits, Calgary Roughnecks, Colorado Mammoth, Georgia Swarm, Halifax Thunderbirds, Las Vegas Desert Dogs, New York Riptide, Panther City Lacrosse Club (Fort Worth, TX), Philadelphia Wings, Rochester Knighthawks, San Diego Seals, Saskatchewan Rush, Toronto Rock, and Vancouver Warriors.

For the latest scores and developments in the National Lacrosse League, please visit: NLL.com and find the NLL on Facebook, Instagram, Twitter and TikTok.

Gary Groob
Gary Groob

Gary Groob has been involved with Lacrosse for the majority of his life, whether playing, coaching, or covering the sport for the media.

An avid fan, with a real drive about helping to “grow the game”, Gary became part of podcasts about the game in 2010. Through the podcasts, Mr. Groob was given an opportunity to write about lacrosse, and the rest as they say, is history.

Through many miles (flying and driving) Gary has made inroads with the National Lacrosse League, Major Series Lacrosse League, the Ontario Lacrosse Association, as well as the Arena Lacrosse League, covering the leagues, their teams, and players, working for, and in concert with all of them.

In the year 2020, Mr. Groob was made the media person for the Arena Lacrosse League, voted onto the board of directors of the Brampton Excelsiors Lacrosse Club, as well as being made administrator of the Lacrosse page “Global Lacrosse” with a membership of 9000 members in over 90 Countries. Gary was also made an administrator of Lacrosse History Past Present and Future in 2022.

Mr. Groob co-hosts a weekly Lacrosse show on Spanglish Sports World, and ZingoTV channel 250, as well as writes a weekly lacrosse column for La Portada Canada News (both in print, and online).

Gary also hosts a Lacrosse talk show and podcast for The Edge of Philly Sports Network, seen live Sunday nights at 9pm (ET), and archived on the Edge of Philly YouTube page, as well as Spotify.

Mr. Groob’s other sports interests include Hockey, Football, Boxing, Wrestling, and Baseball, competing competitively in Boxing and Wrestling for many years.

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