NEXXFIELD® powers the National Lacrosse League’s return to Québec as the Official Turf Provider and Partner of the inaugural NLL UnBOXed™ Series marquee event game in Montréal

The company’s groundbreaking X-Gen non-infilled system will transform Laval’s Place Bell in advance of the NLL’s showcase on Friday

Philadelphia and Laval, Québec (February 15, 2024) – The National Lacrosse League (NLL) today announced Montréal-based NEXXFIELD as the Official Turf Provider and Partner of the 2024 NLL UnBOXed™ Series Montréal game this Friday at Place Bell in Laval, Québec.

The inaugural showcase features the Toronto Rock (6-2) and the New York Riptide (5-4) and is the centerpiece of the NLL’s expanding grassroots efforts in the Montréal metropolitan area tied to NLL UnBOXed, the League’s multi-national initiative bringing box lacrosse’s fast-paced and fun-filled game play style to more young boys and girls in more communities across North America.

The 2024 NLL UnBOXed Series Montréal game marks the NLL’s first regular-season game in Québec since 2002 when the NLL Montréal Express played its final game at the then-Molson Centre.

“When we introduced NLL UnBOXed and this tentpole event late last year, we knew all eyes would be on Montréal and the playing surface at Place Bell,” said Brian Lemon, NLL Executive Vice President, Lacrosse Operations. “We cast a wide net to find a partner that aligned with both our multi-national growth story and dedication to providing cutting-edge solutions that make our game better. NEXXFIELD’s storied history of innovation, biomechanics, durability, and safety immediately captured our attention.

“We are thrilled NEXXFIELD’s technologically advanced turf will be on full display for the Rock and Riptide at Place Bell tomorrow,” Lemon said.

Since its inception, NEXXFIELD’s commitment to rigorous testing has resulted in the development of high-performing lines of products that go beyond current industry standards and player expectations.

“Partnering with the ‘The Next Major League’ and its return to our hometown in Montréal allows us to connect our story of innovation with a sports property and platform that is also experiencing major growth,” said Frédéric Vachon, NEXXFIELD’s Chief Executive Officer. “Years of ground-breaking technology has made us the world leader in non-infill and portable turf systems, and we can’t wait to install our latest advancements for the NLL’s marquee event.”

The new NLL UnBOXed Series serves as the first major activation since last November’s launch of NLL UnBOXed, the League’s grassroots activation footprint expansion to include approximately 60 North American communities by the 2028 Summer Olympics in Los Angeles when sixes lacrosse, similar to the NLL’s 6-on-6 box lacrosse game play style, returns as a medal sport for the first time since 1908.

Tickets for Friday’s 2024 NLL UnBOXed Series Montréal at Place Bell in Laval are on sale now.

About the National Lacrosse League

The National Lacrosse League, North America’s largest professional lacrosse league, welcomed a record 1,165,528 fans to its games in 2022-23. Founded in 1986, the NLL is comprised of 15 franchises across the United States and Canada, and recently unveiled its largest brand campaign ever, “Welcome to The Next Major League™” and introduced its comprehensive grassroots initiative, NLL UnBOXed™, which will expand the League’s footprint to more than 60 communities across North America by 2027.

For the latest scores and developments in the National Lacrosse League, please visit: NLL.com and find the NLL on Facebook, Instagram, Twitter, YouTube and TikTok.

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Media inquiries contact:

 Joe Favorito, jfavorito2@gmail.com, 917-566-8345;
Jerry Milani, media@nll.com, 917-797-5663

Gary Groob
Gary Groob

Gary Groob has been involved with Lacrosse for the majority of his life, whether playing, coaching, or covering the sport for the media.

An avid fan, with a real drive about helping to “grow the game”, Gary became part of podcasts about the game in 2010. Through the podcasts, Mr. Groob was given an opportunity to write about lacrosse, and the rest as they say, is history.

Through many miles (flying and driving) Gary has made inroads with the National Lacrosse League, Major Series Lacrosse League, the Ontario Lacrosse Association, as well as the Arena Lacrosse League, covering the leagues, their teams, and players, working for, and in concert with all of them.

In the year 2020, Mr. Groob was made the media person for the Arena Lacrosse League, voted onto the board of directors of the Brampton Excelsiors Lacrosse Club, as well as being made administrator of the Lacrosse page “Global Lacrosse” with a membership of 9000 members in over 90 Countries. Gary was also made an administrator of Lacrosse History Past Present and Future in 2022.

Mr. Groob co-hosts a weekly Lacrosse show on Spanglish Sports World, and ZingoTV channel 250, as well as writes a weekly lacrosse column for La Portada Canada News (both in print, and online).

Gary also hosts a Lacrosse talk show and podcast for The Edge of Philly Sports Network, seen live Sunday nights at 9pm (ET), and archived on the Edge of Philly YouTube page, as well as Spotify.

Mr. Groob’s other sports interests include Hockey, Football, Boxing, Wrestling, and Baseball, competing competitively in Boxing and Wrestling for many years.

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