NLL/ESPN Multi-Year Agreement

With the NLL/ESPN announcement of a “multi-year” agreement between the two entities euphoria abounds.

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WHAT IS THE ANNOUNCEMENT?

Simply this, ESPN and its entities will broadcast not a game here and there, but, EVERY game! Is there a downside? Not at all, sure, cynics will state that in-house attendance will suffer. That is probably true but, the revenue of the contract and, what will be an increased cost for an expansion city, should, pardon the cliche, have the end justify the means.

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HOW WILL IT HELP THE GAME?

With restrictions in place, fans won’t be comfortable dealing with building protocol and simply won’t attend.  With this deal, the guy who would attend games, can now affordably expose his significant other, offspring, and neighbor kids to the fastest game on two feet.

So, just by having a portion of their audience never leave the abode, the NLL can cultivate a younger fan base. Isn’t that what we all want? The post-game meetings between players and fans may take a dip. Is that something to concern ourselves with? I think not.

As little as five years ago, there was next to if not any coverage of any sort. Nick Sakiewicz has trotted out a few samples designed to gauge the temperature of the viewing market. I feel I can speak for the masses….great job all around! The NLL/ESPN announcement of a “multi-year” agreement can be huge for both involved.

https://eopsports.com/lacrosse/

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